PROGRAM

REDEFINING THE GOOD LIFE

SB’18 Tokyo marks the launch of a global initiative to discover how redefined societal aspirations are transforming the way brands deliver value for their customers. This year’s conference is all about “Redefining the Good Life.” Arrive at your own definitions by joining SB Community.

  • Plenary Sessions
    Plenary Sessions will be held in the Morning on Day 1 and Day 2 by sustainability experts
  • Workshop
    Join CSV Ideathon on Day 2 by Nestle.
  • Breakout Sessions
    The conference program spills over 2 days and includes ground-breaking insights, new research data to help grow your business, and updates on new tools to support your initiatives.
    • BRAND PURPOSE
    • BRAND STRATEGY
    • BRAND ENGAGEMENT
    • BRAND EXPERIENCE
  • Dimension Hour
    This year’s conference is all about “Redefining the Good Life.” Arrive at your own definitions by attending Dimension Hour organized by market sector, including:Good Food, Good Cities, Good Home, etc.
  • Special Event
    Final Presentation and Award Ceremony of Green Ocean Award. You will see the winning project of the year.
  • Special Event
    'See the World by 7 year's old eyes again'
    --- Here come the Necchu Elementary School
    Necchu Elementary School is for adults who would like to learn again.And it's uniqueness is to try to open your mind and getting new way of self expression by seeing new schoolmates and unique teachers who is volunteer and playing in the front line.

Day1:3月1日(木)

DAY1 - 1st March Thu.

Day1 PLENARIES

EN
Day1 PLENARIES 満席
10:00 - 12:15
10:00-10:20
Plenary 1 Welcome Address
Sustainable Brands Tokyo
Producer
alterna
CEO
Setsu Mori
Mirairo Inc.
President and CEO
Toshiya Kakiuchi
10:20-10:50
Plenary 1-1通訳あり
Founder & Chief Executive,
Sustainable Life Media & Sustainable Brands
KoAnn Vikoren Skrzyniarz
Chief marketing Officer
INTAGE Inc.
Kiyoyuki Murakami
Country Director
Sustainable Brands, Thailand
Brand & Sustainability Consultant
The Brandbeing Consultant Co., Ltd
Sirikul Nui Laukaikul, Dr.
Sustainable Brands Tokyo
Academic producer
Komazawa University
Information Network Center
Director
Shigeki Aoki, Prof.
10:50-11:20
Plenary 1-2
President and CEO,
Suntory Holdings Limited
Takeshi Niinami
11:20-11:35
Plenary 1-3
Chairman of the Institute, Mitsubishi Research Institute, Inc.
President, Platinum Society Network
The 28th President, The University of Tokyo
Hiroshi Komiyama,Dr.
11:35-11:50
Plenary 1-4
Head of Corporate Communications, Zone Asia, Oceania, and sub-Saharan Africa
Nestlé S.A.
Chris Hogg
11:50-12:05
Plenary 1-5
Member of the Board,President and CEO
Daiwa Securities Group Inc.
Seiji Nakata
12:05-12:15
Day1 Plenary Morning Wrap-Up
Worldwide Managing Partner
Sustainable Brands
Director,
Hakuten Corporation
Shinsuke Suzuki
   

Day1 BREAKOUTS

BRAND PURPOSE BRAND STRATEGY BRAND ENGAGEMENT BRAND EXPERIENCE Activation Hub Special Event
12:25 - 13:10
H1-0
Innovation Open
PAN AKIMOTO CO., LTD.
Hokuetsu Kishu Paper Co., Ltd.
Woodchip & Pulp Department, Resources & Raw Material Division General Manager, Woodchip Procurement
Yoshiharu Arai
Ministry of the Environment, Government of Japan
Environmental Strategy Division, Minister's Secretariat
Tetsuya Yamada
* Not required to select in agenda. Please come to Activation Hub to join.
13:30 - 14:45
A1-1
Good Life Strategy #1
【Facilitator】
Co-founder NELIS - Next Leaders' Initiative for Sustainability
Executive Director TACL - The Academy for Conscientous Leadership
Peter David Pedersen
【Panelist】
Sustainable Life Media & Sustainable Brands
Founder & Chief Executive
KoAnn Vikoren Skrzyniarz
Futerra
Co-Founder
Solitaire Townsend
Nestlé S.A.
Zone Asia, Oceania, and sub-Saharan Africa
Head of Corporate Communications
Chris Hogg
B1-1
Millennials & Generation Z
【Facilitator】
Marketing Creative Director
Yumiko Yoshimizu
【Panelist】
HEAPS.Co.,Ltd
Media Dept.
Editor in Chief of Be inspired! Magazine
Jun Hirayama
Engagement First Inc.
Chief Shared Value Officer
Moriatsu Hagiya
H&M Japan
CSR Department, CSR Manager
Angela Ortiz
C1-1
Technology for Social Innovation
【Facilitator】
alterna inc.
alterna Research Institute Head of alterna Research Institute
Masahiko Kawamura
【Panelist】
TAKENAKA CORPORATION
Environmental Engineering Department
General Manager
Shimo Masazumi
Fuji Xerox Co., Ltd.
Manufacturing Technology Group, Integrated Strategy & Management,
Global Recycling System
General Manager
Shibasaki Toshinori
D1-1
Good Partnership
【Facilitator】
Sustainable Brands Tokyo
Producer
Response Ability,Inc. CEO
Naoki Adachi,Dr.
【Panelist】
Ministry of Environment,Government of Japan
Director - General for Environmental Policy
Tokutaro Nakai
Shizensaibai Party
Head Director
Yasuto Saeki
KOTONONE
Publisher/Editor-in-Chief
Kikuo Satomi
CASIO COMPUTER CO., LTD.
CSR Promotion Department Executive Officer General Manager
Makoto Kobayashi
H1-1
Dimension Hour
【Panelist】
Daiwa House Industry Co.,Ltd.
Central Research Laboratory
Group Manager
Akihisa Koike
IKEA Japan K.K.
Regional Sustainability Manager Asia Pacific
Derya Völlings
S1-1
Special Event
Office Korobocl founder
necchu elementary school janitor
Kazufu Hotta
HumanCentrix Co. Ltd.
CEO
Kanji Nakamura
【Navigator】
JBpress
Editorial Department
Founder and Senior Editor
Satoshi Kawashima
15:15 - 16:30
A1-2
Good Life Strategy #2
【Facilitator】
Prefectural University of Hiroshima
Hiroshima Business and Management School Professor
Cats Edo, Prof.
【Panelist】
INTAGE Inc.
Marketing Division Manager
Qualitative Research Solutions Specialist
Akiko Hoshi
Country Director
Sustainable Brands, Thailand
Brand & Sustainability Consultant
The Brandbeing Consultant Co., Ltd
Sirikul Nui Laukaikul, Dr
まもなく満席
B1-2
Brand Purpose
【Facilitator】
Sustainable Brands Tokyo
Producer
Response Ability,Inc. CEO
Naoki Adachi,Dr.
【Panelist】
SARAYA Co.,Ltd.
Corporate Communications Division Director
Hirotsugu Daishima
C1-2
Sustainable Supply Chain
【Facilitator】
WWF Japan
CEO
Ron (Ryuji) Tsutsui
【Panelist】
DAIWA HOUSE INDUSTRY CO., LTD.
General Manager CSR Department
Keita Chikahisa
AEON Co.,Ltd
Executive Officer CSR& Communication
Kahori Miyake
Action against Child Exploitation (ACE Japan)
Managing Director/Co-founder
Tomoko Shiroki
UL UL EHS Sustainability
Business Leader & Commercial Director, EMEA APAC
Grant French
D1-2
Sustainable Marketing
【Facilitator】
Kindai University
Akimitsu Hirota
【Panelist】
KAMAKURA INVESTMENT MANAGEMENT CO., LTD
Business administration Professor
Kazuhiro Arai
Motherhouse Co., Ltd.
Vice President
Daisuke Yamazaki
H1-2
Dimension Hour
【Facilitator】
Co-founder NELIS - Next Leaders' Initiative for Sustainability
Executive Director TACL - The Academy for Conscientous Leadership
Peter David Pedersen
【Panelist】Bridgestone Corporation
Total Mobility Solution Strategy Department
General Manager
Norikazu Otoyama
Nissan Motor Co., Ltd. Product Planning - Japan Department, Japan Planning Division
General Manager
Hiroshi Toyoshima
Japan Airlines Co.,Ltd.
Ryohei Mishima
満席
S1-2
Special Event
17:00 - 18:15
A1-3
Sustainable Management
【Facilitator】
Kanto Gakuin University
College of Business Administration
Yoshinari Koyama, Prof.
【Panelist】
AJINOMOTO CO.,INC.
Corporate Executive Officer,
General Manager
Tatsuya Sasaki
Kao Corporation
Corporate Sustainability
General Manager
Koichi Yanagita
Ricoh Company, Ltd.
Corporate Vice President
Sergio Kato
B1-3
SDGs Strategy#1
【Facilitator】
CSO Network Japan
Executive Director
Kaori Kuroda
【Panelist】
EY Japan
FAAS Dept. Climate Change and Sustainability Services (CCaSS)Senior Manager
Heather McLeish
Sompo Japan Nipponkoa Insurance Inc.
CSR Department Senior Adviser
Masao Seki
Panasonic Corporation
CSR & Corporate Citizenship Department, Groupwide Brand Communications Division General Manager
Rika Fukuda
満席
C1-3
Sustainable Investment
【Facilitator】
Sustainable Brands Tokyo
ESG Producer
Sun messe Co., Ltd.
Nobuyasu Tanaka
【Panelist】
Daiwa institute of Research
Research Dept. Chief Researcher
Mariko Kawaguchi
MARUI GROUP CO., LTD.
President and
Representative Director Representative Executive Officer
Hiroshi Aoi
D1-3
Sustainable Energy
【Facilitator】
Friends of the Earth Japan
Climate and Energy Team leader
Akiko Yoshida
【Panelist】
Daiwa House Industry Co.,Ltd.
Environment Department,General Manager
Katsuhiro Koyama
Minna-Denryoku, Inc.
COO General Manager
Seiya Miyake
H1-3
Dimension Hour
【Facilitator】
Nippon Association of Consumer Specialists
Committee on Environment
Vice Chairperson of Committee on Environment
Murakami Chisato
【Panelist】
Nestle Japan Limited
Miki Kanoh
Ajinmoto Co.,Inc.
Global Communication Dept.
General Manager,
CSR Group
Yasunobu Hasegawa
Seafood Legacy Co., Ltd
CEO
Wakao Hanaoka
18:30 - 20:00
NETWORKING RECEPTION
* Not required to select in agenda. Please come to Activation Hub to join.

Day2:3月2日(金)

DAY2 - 2nd March Fri.

Day2 PLENARIES

EN
Day2 PLENARIES 満席
10:00 - 12:10
10:00-10:15
Plenary 2 Welcome Address
Sustainable Brands Tokyo
Academic producer
Komazawa University
Information Network Center
Director
Shigeki Aoki, Prof
10:15-10:35
Plenary 2-1通訳あり
Co-Founder, Futerra
Solitaire Townsend
10:35-11:05
Plenary 2-2
Chairman, OMRON Corporation
Fumio Tateishi
11:05-11:20
Plenary 2-3
Board Member, United Nations Global Compact
Toshio Arima
11:20-11:35
Plenary 2-4通訳あり
SustainAbility
Director
Denise Delaney
11:35-11:50
Plenary 2-5通訳あり
Corporate Sustainability Vice President, Novo Nordisk A/S
Susanne Stormer
11:50-12:05
Plenary 2-6通訳あり
Caesars Entertainment
Social Impact & Inclusion Vice President, Chief Sustainability Officer
Gwen Y. Migita
12:05-12:20
Day2 Plenary Morning Wrap-Up
Worldwide Managing Partner
Sustainable Brands
Director,
Hakuten Corporation
Shinsuke Suzuki
  

Day2 BREAKOUTS

BRAND PURPOSE BRAND STRATEGY BRAND ENGAGEMENT BRAND EXPERIENCE Activation Hub
13:30 - 14:45
A2-1
Belief-Driven
【Facilitator】
President and Representative Director
Ross Rowbury
【Panelist】
Barilla Japan K.K.
President and Managing Director
Antony Strianese
Lush Japan Co., Ltd.
Brand Communications Manager
Chika Maruta
honestbee
Japan Country Manager
Hideaki Miyauchi
B2-1
SDGs Strategy
【Facilitator】
SDG Partners, Inc. CEO
Kazuo Tase
【Panelist】
Hitachi, Ltd.
Planning Department, CSR and Environmental Strategy Division
Senior Manager
Norio Masuda
OMRON Corporation
Planning Department, Sustainability Office
General Manager
Masaru Kaizaki
Coca-Cola (Japan) Company, Limited
Technical Stewardship, Supply Chain & Commercialization
Quality,Safety & Environmental Sustinability Governance Group Manager
Shibata Mitsuru
C2-1
Human Rights
【Facilitator】
Sustainavision Ltd. Managing Director
The Global Alliance for Sustainable Supply Chain Executive Director
George Yoshimoto
【Panelist】
ASICS Corporation
CSR&Sustainability Division General Manager
George Yoshimoto
twentyfifty ltd.
Chief Executive
Luke Wilde
Action against Child Exploitation (ACE Japan)
Managing Director/Co-founder
Tomoko Shiroki
Philip Morris International
Manager Global Affairs & Policy
Jennifer Motles
D2-1
Social Design
【Facilitator】
Sustainable Brands Tokyo Academic producer
Komazawa University
Information Network Center Director
Shigeki Aoki, Prof.
【Panelist】
MATCHA Inc.
CEO
Yu Aoki
47kai
Kanagawa Prefectural Government Manager
Masaaki Waki
Dentsu Inc.
Creative Director, New Social Design Engine
Susumu Namikawa
H2-1
Dimension Hour
【Facilitator】
General Incorporated Association More Trees
Executive Director
15:15 - 16:30
A2-2
Sustainable Management in BtoB
【Facilitator】
Hitachi, Ltd.
CSR Department, Information & Communication Technology Business Division Director
Norio Masuda
【Panelist】
SEKISUI CHEMICAL CO.,LTD.
Environmental Management Group Business Strategy Department Senior Manager
Hitomi Miura
FUJIFILM Holdings Corporation
CSR group, Corporate Planning Division General Manager
Motoko Kawasaki
Toppan Printing Co., Ltd.
Toppan Idea Center Market Planning General Manager
Hidenori Imazu
B2-2
ESG/CSV STRATEGY
【Facilitator】
ITO EN, LTD.
Managing Executive Officer / CSR Promotion Department
Hidemitsu Sasaya
【Panelist】
Hitotsubashi University
Graduate School of International Corporate Strategy
Adjunct Professor
Takashi Nawa
Sumitomo Chemical Co., Ltd.
Managing Executive Officer
Hiroshi Niinuma
C2-2
Diversity / Work-life Balance
【Facilitator】
Growth company plus Co.Ltd.
Representative Director
Hitomi Yamaoka
【Panelist】
Unilever Japan Holdings K.K.
Human Resource HR & GA Director
Yuka Shimada
Recruit Holdings Co.,Ltd.
Sustainability Promotion Office Executive Manager
Aya Ito
Japan Airlines Co.,Ltd.
Executive Officer Human Resources, in charge of Education Vice President,Human Resources Management
UEDA HIDETSUGU
D2-2
Regional Revitalization
【Facilitator】
Japan Management Association
Chief Lecturer
Etsuhiro Hosoda
【Panelist】
Rakuten, Inc.
Co-Founder and Chief People Officer
Kobayashi, Masatada (Seichu)
Grace Wine
Director Winemaker
Ayana Misawa
H2-2
Dimension Hour
【Facilitator】
General Incorporated Association More Trees
Executive Director
Shinkichi Mizutani
満席
17:00 - 18:15
A2-3
Sustainable Branding
【Facilitator】
Sustainable Brands Tokyo Producer
alterna CEO
Setsu Mori
【Panelist】
Suntory Holdings Limited
Executive Officer and Head of Corporate Communication
Tomomi Fukumoto
Futerra
Co-Founder
Solitaire Townsend
Procter & Gamble Japan K.K. (P&G)
Associate Director, Communications
Clint Navales
B2-3
Ethical Consumption
【Facilitator】
Daiwa institute of Research
Research Dept Chief Researcher
Mariko Kawaguchi
【Panelist】
Fairtrade Label Japan
Director
Kaori Nakajima
Hakuhodo DY Holdings inc.
Group Public Relations & Investor Relations Divion CSR Department Associate Maneger
Masahiro Kawatei
FEM Co., Ltd
CEO
Manami Yamaguchi
Isetan Mitsukoshi Ltd
Isetan Shinjuku StoreMerchandising / LadiesChildren's Wear
Buyer
Chie Ito
C2-3
Internal Branding
Institute for International Socio-Economic Studies
Advisor
Hitoshi Suzuki
【Panelist】
Bridgestone Corporation
CSR and Environmental Strategy Promotion Department Manager
Kyoko Sasaki
Calbee, Inc.
CSR Director
Kaoru Ninomiya
CASIO COMPUTER CO., LTD.
CSR Promotion Office, CSR Promotion Department Manager
Noriaki Kimura
Dentsu Inc.
Social Design Engine
Writer/Planner
Takaharu Mamiya
D2-3
Social Finance
【Facilitator】
Japan Fundraising Association
President and CEO
Masataka Uo
【Panelist】
Japan Social Impact Investment Foundation
Executive Director
Nanako Kudo
Social Investment Partners (SIP)
CEO/
CIO, Phronesis Partners Co., Ltd.
Tomoya Shiraishi
SUMITOMO MITSUI BANKING CORPORATION
Growth Industry Cluster Department
Group Head
Hiroshi Katono
満席
H2-3
Dimension Hour
【Facilitator】
alterna inc.
alterna Research Institute Head of alterna Research Institute
Masahiko Kawamura
【Panelist】
TAKENAKA CORPORATION
Urban Creation Strategy Department
General Manager
Yasushi Inui
Mitsubishi Estate Co., Ltd.
Urban Development Promotion Department
General Manager
Toshiyuki Inoue
Bureau Veritas Japan Co.,Ltd.
Green Building Group
Acting Manager
Fuyuki Tamagawa
Nestle Special Track
13:30-15:30
N2-1
Workshop
【Facilitator】
Sustainable Brands Tokyo Producer
alterna CEO
Setsu Mori
Otari Village
Keiichi Hosozawa
まもなく満席
16:00-18:00
N2-2
Workshop
【Facilitator】
Sustainable Brands Tokyo Academic producer
Komazawa University Information Network Center Director
Shigeki Aoki, Prof.
Asahi Elles Inc.
Chairman
Keiko Okayama
満席

* Agenda is subject to change without notice.